Comments
mpouraryan
4/30/2016 2:01:28 PM
User Rank Platinum
Re: Entertainment Domain
The challenge all have on the "transformation" bandwagon is to make sure they stay relevant and stand above the crowd. It is becoming ever so crowded.
Have a great weekend
:))
batye
4/30/2016 2:00:13 PM
User Rank Platinum
Re: Entertainment Domain
@mpouraryan I think this day everything become an app driven... as where is an app for that :)
mpouraryan
4/30/2016 11:17:00 AM
User Rank Platinum
Re: Entertainment Domain
It would be a logical transformation especially with the transformation of TV itself as TV is becoming increasingly "APP Driven" with the likes of Pluto; Sling; etc.
mpouraryan
4/30/2016 11:15:48 AM
User Rank Platinum
Re: Entertainment Domain
The synergy is understandable and logical in some ways. The question is how to make it work--but I would suggest that AOL was not bought, per se, for its' content but its' advertising technology. Fascinating to be witness to though....
mpouraryan
4/30/2016 11:13:43 AM
User Rank Platinum
Re: Virtually Breathless :)))
As it is becoming a "Closed loop", it is also becoming challenging to break into beyond a doubt. Since you brought up clear channel, I checked on its' Parent...and they're not doing so "hot"--as I also saw that CBS is looking at strategic options for its' radio unit--as such transformation can take some strange turns.
Enjoy the W-End :)))
JohnBarnes
4/30/2016 12:27:48 AM
User Rank Platinum
Re: Of Course
@afwriter,
Well, content has a way of escaping from sole-provider deals that is amazing to observe, so amazing that people who have seen it a hundred times don't believe it. There is ultimately only temporary money in "X-only" content deals; "only" has a tendency to collapse under even very slight pressures.
Publishers are more realistic: for generations, magazines and book publishers tended to buy "First" or "Reprint" rights for "Region" and for narrow uses (magazine v. bound volume, etc.). Hence what many writers in my generation learned to sell to the US market: "First North American Serial Rights," meaning the right to be the first company, with a short exclusivity period, to publish the work in a magazine or newspaper circulated on the continent of North America. ("North American" because magazines moved freely between the US and Canada and almost as freely between US and Mexico). This wasn't because publishers didn't prefer "All Rights Forever Everywhere" -- most did -- but they knew realistically that FNASR was enforceable and "All Rights" required a defensive effort far beyond the value of the item.
Content distributors keep dreaming of a perpetual lock on highly in-demand content. But it's not possible. If it's highly in demand, that lock will be broken, legally or not.
faryl
4/29/2016 11:31:50 PM
User Rank Platinum
Re: Entertainment Domain
Great article! Thanks for sharing -
I'll be interested to see how things turn out with this part in particular:
"while Katzenberg will take on the role of consultant to NBCUniversal. Katzenberg will also be chairman of a new division called DreamWorks New Media, overseeing entities like AwesomenessTV, a thriving digital network aimed at millennials in which DWA owns a controlling stake."
faryl
4/29/2016 11:28:23 PM
User Rank Platinum
Re: Of Course
I didn't know that about Nintendo!
Googled to read more about that and found this tidbit that seems somewhat particularly relevant to this post:
"In the late 1950s, Hiroshi Yamauchi, then-president of Nintendo, made two consequential visits to the United States. His first visit was to the United States Playing Card Company, at the time the largest card making company in the world. On his visit there he had hoped to find ways in which to enlarge his own company, but went away in astonishment that it was very similar in size to Nintendo. His second visit was to The Walt Disney Company. There, he would discuss the possibility of distributing playing cards baring the likenesses of Disney's properties in Japan. He successfully bargained with them and returned home with one of the most lucrative licenses in the entire world. With access to several Disney characters, Nintendo aired their first television commercial. The success of the Disney cards was so substantial that Nintendo's profits tripled and they were allowed to join the Osaka and Kyoto stock exchange"
dcawrey
4/29/2016 4:01:00 PM
User Rank Platinum
Re: Entertainment Domain
Very interesting to see service providers like Comcast and Verizon purchase content companies. I think they both realize being in the content game makes them stand out more that just offering connectivity services, whether that's broadband or wireless.
clrmoney
4/29/2016 10:22:32 AM
User Rank Platinum
Comcast and Dreamworks
I wonder how will this work out between those two wil be better or worse for business etc.
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