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Suddenlink
Suddenlink was one of the smaller cable operators that refused to pay Viacom more, so maybe they need additional content now that SpongeBob is gone. The release also mentions TiVo boxes accessing Hulu.
mhhf1ve
5/5/2016 7:37:47 PM
User Rank Platinum
Re: Still sad about Aereo...
> "I seem to recall a service provider doing some streaming of local sports, news and weather..."
Interesting.. I haven't seen much "local streaming video" other than the local TV news stations putting up horrible video embeds on their websites that usually are painful to try to interact with. You don't appreciate how much effort goes into making the Youtube interface nice, until you see how bad video players can be on other sites that insist on using their own crummy video platforms which buffer and offer far fewer niceties for video playback online.
mhhf1ve
5/5/2016 7:32:26 PM
User Rank Platinum
Re: more Hulu
> "today cable provider Suddenlink announced it had a deal in place with Hulu"
Interesting.. I'm curious why a cable provider needs to deal with Hulu? Doesn't it already have deals in place to provide nearly all the same content? I suppose some of Hulu's original content is beginning to have value..?
I wonder when Amazon will start making similar deals...? Or is this a deal that can only happen because Hulu's owners are already closely tied to cable providers?
mhhf1ve
5/5/2016 7:28:50 PM
User Rank Platinum
Re: Could Be Good Option
> "I'm sure this is one of the lamer cord-cutter laments, but my attenae won't pick up ABC so I always feel left out during the Oscars."
I'm in the same boat on some OTA channels, too... and I can't believe that OTA broadcasters haven't tried to figure out an OTT solution of their own? I suppose the content licensing is impossible or something? I really don't know how local TV stations operate...
Re: Still sad about Aereo...
Good points on OTA.
I seem to recall a service provider doing some streaming of local sports, news and weather. Not a huge revenue generator, but a nice add.
mhhf1ve
5/5/2016 7:01:33 PM
User Rank Platinum
Still sad about Aereo...
I'm wondering what's going to happen to OTA broadcast channels. Tivo seems to be one of the few supporters of OTA TV, and I suspect that someday -- advertisers will value OTA broadcast TV as far less valuable than videos that can be tracked and monitored down to a privacy-infringing level.
All of these OTT services are going to be tracking viewer behavior with data mining tools that OTA TV simply can't do. I think we're seeing the death of OTA TV in favor of OTT video... which I suppose isn't a real suprise, but I haven't seen too many people talking about it?
I use Hulu and I'm always a bit annoyed how it only has the last 5 episodes of a current season -- and no "DVR-like" storage to keep things for longer. I suppose if I had more free time, I'd binge watch more shows and I wouldn't need a DVR function..
Ariella
5/5/2016 6:25:34 PM
User Rank Author
Re: Big change for content guys
@afwriter Ah, the more focused approach. Kentucky Fried Chicken used to advertise that it did one thing and so did it well. But McDonald's goes a completely different route and tries to cater to different tastes with various offerings. Whether it's fast food or broadband entertainment, I suppose different companies will select whichever strategy they think will work to generate the most income.
Ariella
5/5/2016 6:22:47 PM
User Rank Author
Re: Could Be Good Option
@Mike interesting, YouTube certainly has come a long way.
afwriter
5/5/2016 5:24:35 PM
User Rank Platinum
Re: Big change for content guys
@Ariella, I would imagine that - just like any business - they would either go under and auction off assets, partner with or be bought out by another company, or if they can save themselves in time they may scale back of new ventures and focus on the content that is bring in the most money.
One great example of this is the Sega corporation; when Playstation and Xbox hit the seen they were already stretched too thin trying to take on the giant that was Nintendo. They chose to stop making consoles and focus on creating games for other consoles using their trademarked characters. It has kept the company alive though they are a shadow of their former selves.
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