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Ariella
5/11/2016 8:33:27 AM
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Re: I wonder how much of a threat they view....
< But what happens when the data mining of opinions creates "channels" (or feeds or whatever) of media that target niche groups based on social media and search history preferences? Yikes.>
@mhhf1ve Funny you should say that now when Facebook is under srutiny for manipulating feeds. Gizmodo wrote about it earlier this week: http://gizmodo.com/former-facebook-workers-we-routinely-suppressed-conser-1775461006
And yesterday, Reuters reported, Senate committee questions Facebook over news selection:
U.S. Senator John Thune, the chairman of the committee, told reporters Tuesday his primary concern was that Facebook may be engaging in deceptive behavior if employees meddled with what trending news was displayed.
"If you have a stated policy, which your followers or your audience knows to be the case, that you use an objective algorithm for trending topics -- you better follow that policy," Thune said. "It's a matter of transparency and honesty and there shouldn't be any attempt to mislead the American public."
The letter to Facebook includes requests for information on the organizational structure for the "Trending Topics feature."
The thing is that Facebook claims to be reporting what is trending but appears to have ignored trending news if it didn't fit with the political agenda it wished to promote. So it is possible to go to far in setting things up according to your niche when you pretend objectivity.
mhhf1ve
5/10/2016 9:21:39 PM
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Re: I wonder how much of a threat they view....
> "Each media outlet has its own flavor of fear-mongering, depending on which political outlook it subscribes to. "
Sure.. CNN and Fox News have very different takes on the "news" of the day. But what happens when the data mining of opinions creates "channels" (or feeds or whatever) of media that target niche groups based on social media and search history preferences? Yikes.
It's like 1984.. but instead of "Big Brother" -- it's just a bunch of algorithms trying to chase stock prices or advertising budgets or something...
Ariella
5/10/2016 8:43:03 PM
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Re: I wonder how much of a threat they view....
@mhhf1ve Each media outlet has its own flavor of fear-mongering, depending on which political outlook it subscribes to. For example, if you look up news articles on Willie Soon, Ph.D., an astrophysicist in the Solar, Stellar and Planetary Sciences Division of the Harvard-Smithsonian Center for Astrophysics in Cambridge, Massachusetts, you'll find him painted as a sellout to big oil in NPR and as hero vilified for speaking the turth in Breitbart. And the like-minded publication all fall into those two camps. I can start reading an article without looking at the publication and guess where its from just based on the political slant that it takes, though some adopt a shriller tone than others.
mhhf1ve
5/10/2016 6:58:28 PM
User Rank Platinum
Re: I wonder how much of a threat they view....
Teaching kids the nuances of patents, trademarks and copyright.. is probably something that shouldn't be done with cartoons or sitcom-like TV shows aimed at tweens. When all these shows are hyper-targeted for particular age groups, it'll be interesting to see how each age group is "brainwashed" by the content.
I can just imagine TV shows targeted at older viewers filled with fear-inducing political plots to prey on the worries of social security insolvency or other issues... (Does Trump have a media company..?)
Ariella
5/10/2016 6:46:36 PM
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Re: I wonder how much of a threat they view....
@mhhf1ve It is rather misleading, as patents do not necessarily apply to all inventions. I recently interviewed an attorney whose specialty is intellectural property, which indicates that it is not at all straightforward. Patents also tend to be abused, as in the case of patent trolls. As for copyrights, it's interesting that there is a school of thought that is fundamentally opposed to copyright. There also is the copyleft.
mhhf1ve
5/10/2016 6:17:48 PM
User Rank Platinum
Re: I wonder how much of a threat they view....
Audience-targeted content sounds better than sitcoms of the 1980s... but I really wonder what it will look like? Sneaky product placement in teenager-targeted shows, so that kids want to buy certain clothes? I've seen some pretty strange kid-targeted TV shows on Nickelodeon where the plot of one show was a group of kids fighting with another group of kids over "stealing" their idea for a show... It was pretty blatant that Viacom was teaching a new generation of kids to uphold long term copyright laws.... So..
I was pretty shocked seeing some young kids watching this, too:
https://www.youtube.com/watch?v=_eFZUAahSaA
brought to you by WIPO....
Ariella
5/10/2016 4:05:13 PM
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Re: I wonder how much of a threat they view....
@mhhf1ve If not better in a universal sense, perhaps better for its target audience. It appears that Spotify will create content that its data indicates fits its audience. So perhaps it's really about identifying a lot more niche markets and tailoring for those much more specifically than programming did in the past.
mhhf1ve
5/10/2016 3:21:00 PM
User Rank Platinum
Re: I wonder how much of a threat they view....
Comcast is also going to need to respond to Amazon's new Youtube-like video service, I think. The amount of video available nowadays is going to be very difficult to track! I wonder how kids will find out what to watch and when.... There's no "TV Guide" anymore for all these video streams -- is there?
mhhf1ve
5/10/2016 3:18:02 PM
User Rank Platinum
Re: I wonder how much of a threat they view....
Original programming trend is indeed going a bit crazy... The big problem, I think, is that the distribution is very fragmented. If I want to watch Spotify exclusive videos, I'll need yet another app on my TV/screen/device... ugh. People used to complain about having hundreds of TV channels and "nothing good to watch" -- and now we're going to have that PLUS a few dozen apps. Hopefully, the content is getting better?
Ariella
5/10/2016 12:50:56 PM
User Rank Author
Re: I wonder how much of a threat they view....
@mhhf1ve It seems every time you turn around, you find another channel emerging for programming. Now Spotify announced that it is offering its own original programming. According to the AdAge article:
Spotify will unveil plans for its first slate of original shows Monday, a year after adding clips from the BBC and Comedy Central. Episodes of every program, which range from a few minutes to 15 minutes, will be available to free and paid Spotify users in the U.S., U.K., Germany and Sweden.
Having amassed an audience of 75 million users, Spotify is counting on video to bring in new customers and convince current ones to spend more time on the service, which offers more than 30 million songs on-demand. If those customers spend less time on rivals YouTube and Apple Music -- both of which offer video -- all the better.
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