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Ariella
7/13/2016 6:56:32 PM
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TV
<It's just more evidence that operators need to find a way to stop them,> That reminds me of the old pre-break warnings, "Don't touch that dial!" viewers were admonished not switch channels when the commercials came on.
Adi
7/14/2016 4:37:30 AM
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Re: TV
@Ariella - :) Yes, I think we still hear that from time to time: "Don't go anywhere! After the break, we have....blah, blah coming up." Not sure its very effective though....
Ariella
7/14/2016 8:28:27 AM
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Re: TV
@Adi really? I haven't watched regular broadcasting in ages. I guess things really don't change all that much after all.
Ariella
7/14/2016 8:28:27 AM
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Re: TV
@Adi really? I haven't watched regular broadcasting in ages. I guess things really don't change all that much after all.
vnewman
7/14/2016 2:49:40 PM
User Rank Platinum
Re: TV
You know how people who live in touristy cities will say things like - "Oh the (Statue of Liberty? The Liberty Bell? The Grand Canyon? Disney World?) I've never been there?"
They don't go because it's right in their backyard and they can go anytime. Hence the reason they don't go. That's how I feel about VOD to an extent. It's always there therefore I never watch it because there's no urgency - like with Live TV - if you don't watch or record it, it's gone.
But I'm not 25 anymore either...
Ariella
7/14/2016 3:04:49 PM
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Re: TV
@vnewman quite true. There's a historic site right near my own neighborhood, and people tend to only bother to go when there's a fair or concert on the premises. I think that now you don't even have to record some of the TV shows b/c the network's site will put it up later. I'm just not sure how they work out memberships or the like for that.
mhhf1ve
7/13/2016 10:17:32 PM
User Rank Platinum
Telephony ain't dead...
> "before the video business goes the way of the voice business."
Hmm. obviously the landline voice business is not what it used to be... but voice is still a driver of communications services.
Adi
7/14/2016 5:01:21 AM
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Re: Telephony ain't dead...
@mhhf1ve - fair point, but its a steadily declining business for operators, wouldn't you say? For example, in the US, fixed line phone subscriptions have declined from close to 200m in 2000 to 120m today. And in emerging markets, fixed line was never even adopted by some segments.
Voice comms. are definitely important, but increasingly via interactive apps that make the process easier rather than the operator's fixed-line service. My point is video is in danger of going the same way.
batye
7/14/2016 8:25:40 AM
User Rank Platinum
Re: Telephony ain't dead...
@Adi interesting point about video, I would say yes and no as it all depends on the way consumer market get this technology - how I see it
mhhf1ve
7/14/2016 6:01:26 PM
User Rank Platinum
Re: Telephony ain't dead...
> "Voice comms. are definitely important, but increasingly via interactive apps that make the process easier rather than the operator's fixed-line service. My point is video is in danger of going the same way."
Ah. I only meant that voice isn't "dying" in terms of use... Fixed voice lines are definitely declining, but mobile voice (apps or otherwise) definitely aren't. Okay, maybe kids are texting more than talking, but I'd venture a guess that no one is thinking of removing the microphone from a smartphone just yet -- Esp when Siri and GoogleNow/Alexa/Cortana are all trying to understand the spoken word as an interface to other apps/services.
Now why didn't video calling ever catch on...? Does it have any chance still?
Adi
7/15/2016 4:04:32 AM
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Re: Telephony ain't dead...
@mhhf1ve - Yes, I see your point (Siri/Cortana/et al) - in a lot of ways we are adding rather than eliminating voice comms. Even for pay TV: DISH network launched a voice activated TV remote just today, and others have offered/experimented with them in the past. I just think it's more comms functions related/integrated into an app, rather than old school POTS.
faryl
7/17/2016 5:55:03 PM
User Rank Platinum
Re: Telephony ain't dead...
The issue with video calling is that (a) you have to be comfortable having the caller seeing wherever you are/what you're wearing/etc., (b) if you don't sit still for the entire call, it's a dizzying experience for the other person and (c) it requires an attention-span that can sit through a call, maintaining "eye contact" (but not really, since we focus on the screen, not the camera), and not getting sidetracked or multi-tasking.
It also strikes me that as people move away from voice (finding phone calls more of an imposition, if a text will suffice), requesting a video call seems like even more of an intrusion.
(Personally, I can't sit still and lack the attention span!) :)
elizabethv
7/31/2016 11:28:23 PM
User Rank Platinum
Re: Telephony ain't dead...
@faryl - Great points! I would really only feel comfortable with video calls with people I am really close to i.e. my Mom/Best friends. They can see my mess of a house and I know they won't be annoyed by screaming children running about. But I definitely get distracted easily, even when I'm on the phone with my grandma, I can only talk for so long before I start having to focus on the kids. If you can't be understanding through that, we probably won't have too long a chat. :-)
elizabethv
7/14/2016 10:02:43 AM
User Rank Platinum
Makes me wonder....
It doesn't really specify the content people are watching on VoD, but I have to wonder if in general, the videos are shorter than traditional television shows. I know a few that I've run into most definitely were. I have to wonder if the constant use of cell phones and watching video content in a more transient state, might be contributing to a shorter attention span. We already know we have a stronger need for instant gratification than we ever have. I just wonder in what other ways the shiny screens we stare at constantly are changing our ways of life.
Adi
7/14/2016 10:14:49 AM
User Rank Author
Re: Makes me wonder....
@elizabethtv - I think this data is for TV shows, so it only looks at longer form entertainment. But the shorter form, You-Tube type videos are definitely getting viewership. And I agree, I think its affecting attention spans. Constantly switching focus betweens screens can't be good --although I have to concede I haven't reaserached it or seen any data either way.
vnewman
7/14/2016 2:45:18 PM
User Rank Platinum
Re: Makes me wonder....
I think traditional TV shows are also structured around short attention spans - after all, you only see 10 minutes of programming before you hit a commercial. To me, that commercial was always a built-in break. I'd leave and go do something else or change the channel. Not what was intended by the sponsors but that is what I usually did and still do actually.
Adi
7/15/2016 4:06:53 AM
User Rank Author
Re: Makes me wonder....
@elizabethtv - just checked the study. 16-24s are spending 14% of their video viewing time every day watching short videos online, compared with 3% or less of any other age group. So quite a marked difference between 16-24 vs. everyone else.
elizabethv
7/16/2016 6:26:42 AM
User Rank Platinum
Re: Makes me wonder....
Ha! That's great that you actually went and found the data. Thanks! It seemed to me that shorter videos were popping up more and more, so I knew someone was consuming them. And I almost wonder if there isn't some kind of grooming going on to get even younger generations to prefer a similar format. I'm sure it's cheaper to produce. It's hard to find a parent of a child under the age of 10 that isn't addicted to play-doh surprise eggs or videos of the like on YouTube. I am fairly confident those videos are the bane of parents existence right now.
clrmoney
7/14/2016 10:52:25 AM
User Rank Platinum
UK VOD
The UK is watching video on demand and I'm not surprised because people are watching more and more videos etc.
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