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freehe
freehe
4/30/2017 8:38:50 PM
User Rank
Platinum
VR
VR is great but it can never replace the experience of watching a sporting event on TV on in-person. VR will never be able to replace that experience.

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freehe
freehe
4/30/2017 8:37:26 PM
User Rank
Platinum
Opportunity
This is how companies remain profitable and competition. Seize an opportunity and capitalize on it. If only all companies knew how to follow this model.

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dlr5288
dlr5288
4/29/2017 1:47:23 PM
User Rank
Platinum
Re: Brief Thoughts....
Yes I've realized that the younger generations are able to grasp things fairly quickly and are used to change and kind of dive right in when it comes to new technologies.

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ms.akkineni
ms.akkineni
4/26/2017 1:48:56 PM
User Rank
Platinum
Re: Brief Thoughts....
@dlr:

Hopefully our millenials are seeing things that way. Obviously they are very fast in grasping, they need to digest and see how that can be leveraged more efficiently. That puts them in right path to come up with something more creative.

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dlr5288
dlr5288
3/31/2017 11:56:37 AM
User Rank
Platinum
Re: Brief Thoughts....
Very true. And it's important for the younger generation to see these things and learn about what's happening to see if they can grasp the ideas and if they would be interested in the market/product.

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ms.akkineni
ms.akkineni
3/28/2017 4:09:57 PM
User Rank
Platinum
Re: Brief Thoughts....
@mp:

Agree with you that almost all these things discussed are very premature. But this is a great avenue for companies to explore new technologies. As Adi mentioned in the article, there is lot of millenial crowd in the audience and that is very good to showcast and market these.

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JohnBarnes
JohnBarnes
3/27/2017 7:32:09 AM
User Rank
Platinum
Re: Brief Thoughts....
Adi, For scripted drama it is really hard to imagine. Everything in those has always been based on control of audience access to time, space, information, and sightline. As you say it is not clear that people will want or know what to do with those choices. Much of what they enjoy now was created by artists with years or decades of study, training, and experience. And it is amply demonstrated that many times an audience will really hate something that is essential to their enjoyment.

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Adi
Adi
3/27/2017 5:23:33 AM
User Rank
Author
Re: Brief Thoughts....
JohnBarnes - You raise an important point. There's a whole lean-back/passive vs. active debate ongoing in this area. The TV experience has largely been about passive viewing, where the narrative takes you where it will, and (ideally) you lose yourself in the storyline and characters. Looking around within the 360-degree video changes the TV experience significantly, and it's not clear that all consumers will want that. Specially if we look past sports, at traditional TV dramas. 

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mpouraryan
mpouraryan
3/26/2017 10:54:56 AM
User Rank
Platinum
Re: Brief Thoughts....
It depends on how the technology matures--we still have ways to go.    

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mpouraryan
mpouraryan
3/26/2017 10:30:37 AM
User Rank
Platinum
Re: Brief Thoughts....
It is indeed fascinating to be witness to it--although it is clear that all content providers (including the NCAA) have a continued challenge on their hands.   

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