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ms.akkineni
ms.akkineni
10/13/2017 9:51:41 AM
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Platinum
Re: OTA is dead unless someone fixes it
@DHagar:

That is absolutely the point and that to me is concerning. We can't just be working at extreme end points, there has to be some balance which is sustainable.

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ms.akkineni
ms.akkineni
10/13/2017 9:54:44 AM
User Rank
Platinum
Re: OTA is dead unless someone fixes it
@mhhf1ve:

Wow, that's a news to me. I am not an iPhone user and hence not aware. I am really surprised to hear that newer iPhone has no FM receiver anymore. I wonder what could be the strategy behind that.

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DHagar
DHagar
10/16/2017 6:45:11 PM
User Rank
Platinum
Re: OTA is dead unless someone fixes it
@mhhf1ve - interesting point!  I view it that Apple, as they always do, wants only to support and relate to their proprietary products and channels.  I think your suggestion is an excellent one, in that they could gain an entire new market by supporting FM and expanding it with the Apple lines.

Maybe when you are the king of the jungle, you no longer need to compete?

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DHagar
DHagar
10/16/2017 6:47:40 PM
User Rank
Platinum
Re: OTA is dead unless someone fixes it
@ms.akkineni, yes.  We have to learn new levels of competition if we truly want to serve and create new markets for new customers.

I believe that possibly that is where we need to think of new models and "hybrids", which will create a feasible middle market option for the consumers where they are and to offer them better choices.  That may be the space for the combined broadcast TV now?

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vnewman
vnewman
10/16/2017 9:23:22 PM
User Rank
Platinum
Re: OTA is dead unless someone fixes it
@ms.akkineni - My guess would be Apple wants people to use the Radio section in Apple Music if they want to listen to FM.  

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vnewman
vnewman
10/16/2017 9:28:06 PM
User Rank
Platinum
Re: OTA is dead unless someone fixes it
@mhhf1ve - I've often wondered about this.  What makes digital unsafe?  I read how Norway was eliminating and FM radio and how emergency broadcasing comes into play.  Do you know?

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mhhf1ve
mhhf1ve
10/16/2017 10:55:51 PM
User Rank
Platinum
Re: OTA is dead unless someone fixes it
Vnewman, it's not that digital transmissions are "unsafe" but that analog transmissions are more reliable. If you've ever tried to watch digital TV from a station just a bit too far away, you'll notice how badly the reception fails to a blank screen intermittently in a way that makes it difficult to watch. However, I remember back in the analog days, TV stations could travel much farther because people could still see and hear the broadcast through the static and "snow". Digital means you either get the signal or you don't, but analog allows the audience to gets some partial information. That's why analog FM is "safer" -- because the signal travels better.

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mhhf1ve
mhhf1ve
10/16/2017 11:12:01 PM
User Rank
Platinum
Re: OTA is dead unless someone fixes it
How many smartphones have FM radio as a feature? I've never really looked for it. Does anyone have it and use it? I just stream radio stations over a data connection, not directly from FM broadcasting.

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afwriter
afwriter
10/16/2017 11:23:59 PM
User Rank
Platinum
Re: OTA is dead unless someone fixes it
@vnewman you are most likely right, but there is an interesting point in this thread about how FM is used for emergency broadcasts. Is corporate greed potentially putting people in harm's way here? 

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afwriter
afwriter
10/16/2017 11:32:36 PM
User Rank
Platinum
Re: OTA is dead unless someone fixes it
I don't think the term would be obsolete but I think FM is definitely antiquated in the tech we carry around with us every day. I still have an old boom box and an emergency radio just in case. 

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