Comments
batye
8/15/2016 8:52:07 PM User Rank Platinum
Re: interesting pool
@elizabethv in Canada we have to much politics... it like we getting owner...
elizabethv
8/15/2016 8:39:09 PM User Rank Platinum
Re: interesting pool
@Adi -That's an interesting theory - and I'd bet money you're right. They are trying to see if they can salvage the OTT go-ers, by letting them have their cake and eat it too. Though as a cord cutter, I fully support jumping ship. I suppose a free year worth of Amazon Prime is worth something though, especially if you use Amazon as regularly as I do. Though the last time DirecTv tried to pull me back in, the monthly quoted price had me running away fast. I have no idea where I'd come up with that much money anymore. My kids know what TV shows they like based on Amazon or Netflix, why mess with progress? Lol.
elizabethv
8/15/2016 8:36:43 PM User Rank Platinum
Re: interesting pool
@batye - that sounds horrible. I know it's all a money game for the people at the top, but I can't imagine what benefit they get in restricting content to various areas. I see people on various television show message boards I'm a part of that live in other countries and complain about the shows not being available in their area. To me, it would just make sense to let anyone watch it. Why not? Isn't a dollar a dollar? (I get the need for monetary conversion depending on the country, but it's still money and spends the same way.)
Adi
8/8/2016 4:36:32 AM User Rank Author
Re: interesting pool
@dcawrey - think that's the issue for operators. Are you reducing churn by adding Netflix, or actually facilitating it by giving customers easier access to this content? Or are people just going to switch anyway, regardless of what you do. I think right now its about segmentation - some people are gone (to OTT) and others will go. But is there some kind of packaging/pricing strategy that will keep the rest?
batye
8/5/2016 3:09:07 PM User Rank Platinum
Re: interesting pool
@dcawrey in Canada we have also big mess with legality - what is legal to watch and what is restricted by country ip :(
dcawrey
8/5/2016 3:05:20 PM User Rank Platinum
Re: interesting pool
Pay TV providers offering OTT is an interesting idea. But why wouldn't a customer just cancel pay TV and go with OTT?
I think the future will involve some packages that cater to customers – whether that combines some OTT elements or not.
Adi
8/5/2016 11:15:52 AM User Rank Author
Re: Pay-TV
@elizabethtv - it's kind of a mix, as we see from the poll results too. Some operators are offering it with an additional charge for Netflix, sort of like signing up for HBO, Showtime or other from the operator. But I think in the case of HBO et al, the operator has a margin built in - so HBO takes some of what you pay and the operator gets their slice. With the Netflix packages I'm not sure that is always the case.
Others are subsidizing the cost via a promotion as mhh1ve describes. Some of this is also a bit experimental - to see what it does to subscriptions. For eample, is there a bump in pay TV subscriptions? A reduction in churn? A bump in broadband subs? Then they will decide how to move forward longer term on pricing.
mhhf1ve
8/4/2016 4:51:08 PM User Rank Platinum
Re: Pay-TV
elizabethtv, I'm not sure about Netflix, but my ISP bundled its Pay TV package with an introductory offer of a free year of Amazon Prime (including Amazon Prime Instant Video). And the way that worked was the ISP had a coupon code for Amazon Prime, so I didn't need to pay twice for having Amazon and Pay TV. Granted this set up was only for an introductory offer, but I assume if CSPs wanted to continue the deal for longer, they could.
clrmoney
8/4/2016 11:29:06 AM User Rank Platinum
Pay TV
I don't think they should because they charge enough as it is. unless it is a different type of service.
batye
8/4/2016 11:08:16 AM User Rank Platinum
Re: Pay-TV
@afwriter in Canada many consumers feel they get end of stick if compared to USA...
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