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batye
batye
6/4/2017 8:15:20 PM
User Rank
Platinum
Re: Great
@vnewman interesting to know, it a bit funny how I see it - thanks for sharing...

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Adi
Adi
6/2/2017 6:32:57 AM
User Rank
Author
Re: Great
vnewman -- Sounds like an interesting experience. Yes, it's much more fun being in the top 10! Playing outside the top 50 or so in tennis is pretty tough. With travel, coaching, booking practice courts you run up a pretty hefty bill. And you're not pulling in much -- losing in the 2nd-3rd round gets you relatively little as compared to team sports, where the team picks up everything or golf, where the money goes a little deeper in the field. 

Much better to stick with VR matches!

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vnewman
vnewman
6/1/2017 1:59:13 PM
User Rank
Platinum
Re: Great
@Adi - I'm not kidding when I tell you the logistics desk for transport was one person with a phone.  The players would call for assistance.

Mercedes and BMW were the sponsors.  The cars were awesome but poorly equipped.  At the time there were at least a few top 10 ranked players there with the exception of the 2012 Olympics.  Those guys finally gave up and decided to just rent their own cars.

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Adi
Adi
6/1/2017 5:49:40 AM
User Rank
Author
Re: Great
vnewman  - Interesting that you did that, and surprised to hear how poorly coordinated your experience was. As you say, it was probably for a smaller tournament. Usually for Wimbledon, there is a car sponsor, who provides shiny new cars with logos to the tournament, and they have GPS etc. Eurosports even does a show where they sit with the diver and interview the players en route to the tournament venue. For the end of year ATP Finanls tournament, players get shuttled by motorboat to the 02 arena, the venue for the tournament. 

It is indeed a massive logistical excercise -- most slams have a logistics desk, which helps players with hotel reservations, changing flights (in case you lose earlier than planned, or the opposite) and of course, getting to and from the venue. 

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Adi
Adi
6/1/2017 5:44:18 AM
User Rank
Author
Re: Great
Michelle - I think operators are getting savvier in this regard, and also through partnerships with vendors and content/app owners, to use more non-traditional advertising and promotion options. Alos, the bext way to understand something like VR is to try it -- it's very difficult to communicate the experience in a 30-second commercial. 

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vnewman
vnewman
5/31/2017 4:56:29 PM
User Rank
Platinum
Re: Great
Another hazard is the car breaking down, which has happened to many a player, VIP or official.  Transport is also in charge of shuttling player's families and guests around, so it is no small operation, especially in a big city.  What would be great is if this technology could pinpoint the location of other cars in the fleet and send someone nearby to assist when needed.  

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vnewman
vnewman
5/31/2017 4:52:52 PM
User Rank
Platinum
Re: Great
"And Orange Business Services (via subsidiary Ocean) has partnered with Free2Move (mobile service from the PSA Group and Peugeot) to manage the transport needs of players."

I used to volunteer to do transport for the players at some ATP tour events (from about 2008-2013).  They essentially stuck me in a car and sent me all over the city to various practice spots, airports, restaurants and hotels.  Some of the cars did not even have navigation and but not for my iphone/ipad, I would have been dead in the water.  These were smaller events (250 level) and so I imagine a lot was done on the cheap as opposed to a major or slam like the US Open or Wimbledon.

I can't tell you how many stories I have heard where a player was either taken to the wrong place, late for his match or misssed a flight because the transporation systems lacked the proper technology to execute the logistics.

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batye
batye
5/31/2017 11:52:34 AM
User Rank
Platinum
Re: Great
@dcawrey I could not agree more as at the end it would be more bzz about tennis and people would show more interest....

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afwriter
afwriter
5/31/2017 12:22:09 AM
User Rank
Platinum
HoloTennis
I'm not a huge tennis fan, but if I had a chance to play Holotennis you can bet your bottom that I would give it a shot. 

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Michelle
Michelle
5/30/2017 9:54:49 PM
User Rank
Platinum
Re: Great
I think we're going to see more major sporting events with lots and lots of tech like this. Sporting event tech can be improved wth each new event. It's a great opportunity for tech companies and providers.

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