Comments
Adi
7/14/2016 10:14:49 AM
User Rank Author
Re: Makes me wonder....
@elizabethtv - I think this data is for TV shows, so it only looks at longer form entertainment. But the shorter form, You-Tube type videos are definitely getting viewership. And I agree, I think its affecting attention spans. Constantly switching focus betweens screens can't be good --although I have to concede I haven't reaserached it or seen any data either way.
elizabethv
7/14/2016 10:02:43 AM
User Rank Platinum
Makes me wonder....
It doesn't really specify the content people are watching on VoD, but I have to wonder if in general, the videos are shorter than traditional television shows. I know a few that I've run into most definitely were. I have to wonder if the constant use of cell phones and watching video content in a more transient state, might be contributing to a shorter attention span. We already know we have a stronger need for instant gratification than we ever have. I just wonder in what other ways the shiny screens we stare at constantly are changing our ways of life.
Ariella
7/14/2016 8:28:27 AM
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Re: TV
@Adi really? I haven't watched regular broadcasting in ages. I guess things really don't change all that much after all.
Ariella
7/14/2016 8:28:27 AM
User Rank Author
Re: TV
@Adi really? I haven't watched regular broadcasting in ages. I guess things really don't change all that much after all.
batye
7/14/2016 8:25:40 AM
User Rank Platinum
Re: Telephony ain't dead...
@Adi interesting point about video, I would say yes and no as it all depends on the way consumer market get this technology - how I see it
Adi
7/14/2016 5:01:21 AM
User Rank Author
Re: Telephony ain't dead...
@mhhf1ve - fair point, but its a steadily declining business for operators, wouldn't you say? For example, in the US, fixed line phone subscriptions have declined from close to 200m in 2000 to 120m today. And in emerging markets, fixed line was never even adopted by some segments.
Voice comms. are definitely important, but increasingly via interactive apps that make the process easier rather than the operator's fixed-line service. My point is video is in danger of going the same way.
Adi
7/14/2016 4:37:30 AM
User Rank Author
Re: TV
@Ariella - :) Yes, I think we still hear that from time to time: "Don't go anywhere! After the break, we have....blah, blah coming up." Not sure its very effective though....
mhhf1ve
7/13/2016 10:17:32 PM
User Rank Platinum
Telephony ain't dead...
> "before the video business goes the way of the voice business."
Hmm. obviously the landline voice business is not what it used to be... but voice is still a driver of communications services.
Ariella
7/13/2016 6:56:32 PM
User Rank Author
TV
<It's just more evidence that operators need to find a way to stop them,> That reminds me of the old pre-break warnings, "Don't touch that dial!" viewers were admonished not switch channels when the commercials came on.
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