Contributors   |   Messages   |   Polls   |   Resources   |  
Comments
Newest First | Oldest First | Threaded View
Page 1 / 2   >   >>
elizabethv
elizabethv
8/18/2016 7:02:57 AM
User Rank
Platinum
Re: Content is King
mpouraryan - The dilemma may not be as profound as you or I want it to be. The majority of cable providers also already provide internet. They are simply switching to a model where they charge for streaming services. If you won't pay to have cable and internet - you can pay through the nose to just have internet. 

50%
50%
mpouraryan
mpouraryan
8/18/2016 12:38:30 AM
User Rank
Platinum
Re: Content is King
The question is what would they do especially as they have to deal, for instance, with the rise of the likes of PLUTO (That I use as I am right now listening to SkyNews being live streamed thru my Amazon FireTV)--I think I am not the exception--and the dilemma is profound--no doubt.

 

50%
50%
Adi
Adi
8/17/2016 4:26:58 AM
User Rank
Author
Re: Content is King
@mpouraryan - the trend for cable operators is clearly a decline in video subscribers. Success, now, is to hold on to as many possible for as long as possible. What this data is saying is that cord-cutting is prevalent, but is not hitting cable operators that hard - so it's a slow, flat decline rather than a sharp drop off. But it's dropping off nonetheless - subscribers are definitely cutting the cord. 

50%
50%
mpouraryan
mpouraryan
8/16/2016 8:17:28 PM
User Rank
Platinum
Re: Content is King
How does this data reconcile with the cord cutting comments made? 

50%
50%
mhhf1ve
mhhf1ve
8/15/2016 3:34:53 PM
User Rank
Platinum
Re: Cables futures
> "HDR is an example."

Uh. I don't think so. Remember when 3D TVs were taking up acres of floor space in Best Buy showrooms? I wonder what happened to all those 3D TVs... when the 3D content never really arrived to make the experience worthwhile.

50%
50%
mhhf1ve
mhhf1ve
8/15/2016 3:32:13 PM
User Rank
Platinum
Re: Content is King
> "..we're all about to find out exactly what will happen when OTA broadcast gets better."

I thought so, too, but then Aereo was killed by the Supreme Court. I was really hoping Aereo's technology would make OTA broadcast video much much better than it currently is. 

The "looks like a duck" ruling is also a pretty strange decision, but I don't think anyone is going to spend a few million bucks to try to challenge it.

50%
50%
dcawrey
dcawrey
8/15/2016 2:52:14 PM
User Rank
Platinum
Re: Cables futures
Even though there is this slow erosion, cable comapnies have the ability to make that revenue up in different ways. 

People are still going to watch video. In fact, I'm sure they are going to consumer more of it. The problem is that cable needs to come up with creative ways to monetize video. HDR is an example. 

50%
50%
JohnBarnes
JohnBarnes
8/13/2016 7:09:08 PM
User Rank
Platinum
Re: Content is King
mhhf1ve,

Give the tech that's just over the horizon for even-cheaper video production, my guess is we're all about to find out exactly what will happen when OTA broadcast gets better. Both music and print publishing were drastically shaken up by the "collapse of privileging" -- used to be you could tell immediately if a book came from a small press or a recording came from a little indie label, because of all the stuff lumped together as "production values".  When production values became quite high for anyone who would pay for them (and knew enough to do so), there were some major backstage revolutions in both industries (which didn't get as much coverage as the other six or ten revolutions shaking them at the same time, but it was still BIG).

You can still tell major-video-producer product from small-indie-producer product ... but this will not last much longer, for reasons parallel to what happened to music and text. Once that distinction is no longer apparent to the casual consumer, a whole other roof is going to fall in on a whole other industry segment. And, along the way, the OTA channels will probably have to upgrade to something better in "broadcast" tech (though it may no longer much resemble broadcast and may be OT something other than A).

100%
0%
JohnBarnes
JohnBarnes
8/13/2016 7:00:45 PM
User Rank
Platinum
Re: Content is King
afwriter,

That's a pretty basic principle in entertainment economics for a mass audience with free choice: the distribution of popularity is basically a very steep Zipf distribution, i.e only a handful of products/franchises make nearly all the money.  True of TV, true of movies, books, music, anything where people buy it in discrete packages. I suspect what would happen if the top of that distribution were cut off -- say the top 20 shows all went off the air simultaneously -- is that there'd be a brief confused period of shakeout, and then the old Zipf structure would replicate again among the surviving (and new) shows, and the business model would work about as well as ever.

(Please, to spare a one-time stats teacher from gnashing his teeth and wailing, nobody refer to that as the "80-20 rule" -- Zipf distributions and Pareto distributions (like the 80-20 rule) are TWO DIFFERENT THINGS and if you confuse the two, I shall be forced to EXPLAIN and may not be able to stop myself for weeks).

50%
50%
mhhf1ve
mhhf1ve
8/12/2016 6:24:59 PM
User Rank
Platinum
Re: Content is King
> "if ... popular shows on premium networks disappeared would cable still have as many subscribers?"

Interesting question, but doesn't this already exist in a sense? most new shows are also available a la carte these days on a variety of services. So unless a viewer is really into ALL of the most popular shows at the same time, it's not that expensive to buy shows by the season on HBO GO or Vudu or Google Play or Apple iTunes or... 

I wonder what would happen if Over Tha Air (OTA) broadcast channels got much better... With the transition to digital OTA TV, a lot of channels that used to come in "fuzzy" via analog TV -- are now unwatchable because digital TV just presents a pixelated mess or a flickering blue screen when the signal isn't perfect. 

 

50%
50%
Page 1 / 2   >   >>


Latest Articles
Italy's 5G auction could exceed a government target of raising 2.5 billion ($2.9 billion) after attracting interest from companies outside the mobile market.
The emerging-markets operator is focusing on the humdrum business of connectivity and keeping quiet about some of its ill-fated 'digitalization' efforts.
Three UK has picked Huawei over existing radio access network suppliers Nokia and Samsung to build its 5G network.
Vendor says that it's its biggest 5G deal to date.
Verizon skates where the puck is going by waiting for standards-based 5G devices to launch its mobile service in 2019.
On-the-Air Thursdays Digital Audio
Orange has been one of the leading proponents of SDN and NFV. In this Telco Transformation radio show, Orange's John Isch provides some perspective on his company's NFV/SDN journey.
Special Huawei Video
10/16/2017
Huawei Network Transformation Seminar
The adoption of virtualization technology and cloud architectures by telecom network operators is now well underway but there is still a long way to go before the transition to an era of Network Functions Cloudification (NFC) is complete.
Video
The Small Cell Forum's CEO Sue Monahan says that small cells will be crucial for indoor 5G coverage, but challenges around business models, siting ...
People, strategy, a strong technology roadmap and new business processes are the key underpinnings of Telstra's digital transformation, COO Robyn ...
Eric Bozich, vice president of products and marketing at CenturyLink, talks about the challenges and opportunities of integrating Level 3 into ...
Epsilon's Mark Daley, director of digital strategy and business development, talks about digital transformation from a wholesale service provider ...
Bill Walker, CenturyLink's director of network architecture, shares his insights on why training isn't enough for IT employees and traditional ...
All Videos
Telco Transformation
About Us     Contact Us     Help     Register     Twitter     Facebook     RSS
Copyright © 2021 Light Reading, part of Informa Tech,
a division of Informa PLC. All rights reserved. Privacy Policy | Cookie Policy | Terms of Use
in partnership with