Comments
Re: Viacom
@Adi: That's kind of what happens when you sell out artistically. In the '80s, Nickelodeon's big draw (one that was hyped by cable salespeople at the time) was that it was the only channel that was approved by some hotshot national teachers' association or other.
Then, at some point during the '90s, Nickelodeon switched from being child-friendly to being about cool kids doing cool stuff and teens and tweens and so on and so forth. The Nickelodeon of today bears nearly zero resemblance to the Nickelodeon of 30 years ago.
But this is now becoming a "back in my day" rant, so I'll stop here.
Re: Viacom
> The addition of Viacom is pretty big, especially for famlies with kids. At one point I knew every SpongeBob episode.
Not sure that's limited to kids and their parents. I too was up on every SpongeBob episode at one point in my life. When the (original) SpongeBob SquarePants movie came out years ago, my brother and I -- both adults -- went to see it. We laughed louder, harder, and longer at the humor than anyone else in the family-packed theater.
vnewman
10/5/2016 2:03:19 PM User Rank Platinum
Re: Viacom
@Adi - Nickelodeon and Nick Jr are definitely still big players and what they may have lost in ratings, they are surely making up in merchandising and advertising revenue. The sheer amount of consumables available is staggering.
Re: a la carte, please
I still have my doubts about a la carte. Once viewers start picking and choosing channels, they may find them,selves with new bundles that cost more and offer less than the old fat bundles. ButI agrree that the old pay-TV business model is broken for at least the time being Will be interesting to see what, if naything, replaces it.
a la carte, please
Skinny bundles are definitely a step in the right direction, but I agree that a la carte pricing would be my ideal way to pay for TV. I watch so few channels, but they are different than the channels my husband watches. A skinny bundle centered on just sports or kids or reality TV wouldn't work for our entire household, so being able to pick and choose would be the only way a skinnier bundle would work for us.
That said, I bet a lot of viewers prefer the simplicity of an all-inclusive plan and don't want to think about it beyond that. I would too if my cable bill weren't so expensive every month...
Adi
10/5/2016 12:57:26 PM User Rank Author
Re: Viacom
@Mike - Not sure what's huge in the world of kids TV at the moment, but Nickelodeon used to have the most watched shows on cable (overall) for absolutely ages. I suspect those ratings are sliding though, Viacom networks have taken some prety big ratings hits this year. Viacom was usually the toughest of the big six to negotiate with for any new service, but now I think they're going to be a lot more amenable.
Viacom
The addition of Viacom is pretty big, especially for famlies with kids. At one point I knew every SpongeBob episode. I agree about Hulu trying to mix things up to increase its subscriber base. But there are so many options now, I'm not sure that's enough.
Adi
10/5/2016 12:40:08 PM User Rank Author
Re: Skinny TV
@Ariella - Its interesting - Hulu's decision to drop its price is obviously aimed at trying to ratchet up its subscriber base. Given the pace of adoption for Netflix and Amazon, Hulu needs to do something. I think the lowering of its ad-inclusive fees, the winding up of its free service and the upcoming launch of its skinny TV service are all aimed at revitalizing the service.
Ariella
10/5/2016 11:48:53 AM User Rank Author
Re: Skinny TV
$5.99 per month for Hulu does sound like very attractive pricing. So long as it has the shows people really do want to watch, I can see that they'd be willing to pay that.
clrmoney
10/5/2016 11:17:31 AM User Rank Platinum
Skinny TV
This is great for customers that Skinny TV can offer something different and better that the others out there.
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