Comments
Adi
6/20/2017 9:40:38 AM User Rank Author
Re: Still searching for the killer app
It's a tricky one. UHD TVs are selling well, faster than HD at the same stage. Most prime-time production now is in UHD...but first-run, premium TV content is still a small percentage of the programming wheel. And most people can't tell UHD from HD unless they have a 60 inch screen. So given the shortage of content and the monumental increase in bandwidth required, it's not surprising service providers want to look before they leap.
JohnBarnes
6/19/2017 5:02:25 PM User Rank Platinum
Dipping their bucket where they are
It's a good point that no matter what, demand is skyrocketing for video, and supply bandwidth and service for video is very expensive, so video has to be made a profit center; it can't be just a mediocre part of the offerings, and it really can't be a loss leader. If it's a profit center, then the growth of video will be a strong enhancement for CenturyLink and if it's not much of an earner, or even expensive, it will drag CenturyLink down the drain. So focusing on "how can we make sure video intrinsically makes money" is a pretty smart focus.
JohnBarnes
6/19/2017 4:55:35 PM User Rank Platinum
Still searching for the killer app
Sounds like when it comes to 4K, CenturyLink is in the same position as everyone else -- they know it's coming but they don't know what the application (or programming) that will drive people into it is going to be. So we're still all in the same boat on that one.
clrmoney
6/19/2017 10:48:24 AM User Rank Platinum
CenturyLink with video
Video 4K and AR are very useful and a asset for CenturyLink etc. This will also have an impact on the customers because we use video everyday. I know there will be more to come from the video world.
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