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Ariella
Ariella
11/23/2017 2:41:07 PM
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Author
Re: I'm there
<Watching movies at home on the couch is like people trying to read together in stadium. >

@JohnBarnes hmmm, we do think of reading as a solitary activity, but people do read on their own in a kind of a crowd environment in library reading rooms. Also schools have tried to encourage reading by making some time for it in a classroom setting. I think it's not so hard to lose yourself in a book even when you're surrounded by people. I do it when I take a train.

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freehe
freehe
11/23/2017 6:23:32 PM
User Rank
Platinum
Movie Theater AR
"Hollywood [in the past] focused on the theatrical release. So it's trying to protect it. They find it very scary that people can now just skip their traditional channel where they have spent decades building up a strong position."

According to Zee, virtual reality is a potential game changer for the world of cinema. "Yes, you have theaters and cinemas but now you can enjoy a potentially better experience in your own home with VR," he says. "Millennials are lazier, less interested in theaters."

Technology does not replace the human experience of going to the movie theater. I love going to the movie theaters and listening to people provide their feedback during the movies, buying popcorn and deciding which seat to sit it. All this will be lost by using VR.

This experience will only work if the user has a high broadband speed, there are no buffering issues, the sound levels must be the same as the movie theater and the large screen used must be of high quality.

In this instance I support Hollywood in keeping the theatrical release.

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freehe
freehe
11/23/2017 6:27:02 PM
User Rank
Platinum
Paramount and Sports
"Paramount is not the first to use VR to replicate the theater experience. It's been tried for the Superbowl by Fox in the US and for selected games from the NBA, the FA Cup and the English Premier League by BT Sport in the UK. Hulu is probably the first company to offer this experience on an ongoing basis via its VR app."

Sports team owners will definitely fight back against VR for sports ticket holders. I enjoy attending live sporting events.

Attendees can listen to music from the live DJ, can interact with other fans, buy food and drinks, watch the game on the screen and on the floor, listen to the analysts live.

Those experiences can never be replaced by VR.

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freehe
freehe
11/23/2017 6:28:53 PM
User Rank
Platinum
Infrastructure
This will only be successful in an adequate infrastructure is in place and will require high broadband speeds as well as 5G. Without improvements in the current infrastructure they will be lag time, latency problems, buffering and a less than high quality experience for VR users.

 

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freehe
freehe
11/23/2017 6:31:40 PM
User Rank
Platinum
Re: Paramount launches 3D on your head
@Ariella, Those are valid points. The side effects are a huge problems for VR users. Some expeirence headaches, balance problems and and stomach issues. The price cannot be higher than the cost of going to the movie theater or they will lose the market they are trying to capture.

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afwriter
afwriter
11/23/2017 8:03:36 PM
User Rank
Platinum
Re: The end of the beginning
The theater experience is what brings people to the theater anymore including the overpriced stale popcorn and the shared social experience. The movie is almost a secondary thought to the experience so I doubt that this will actually make a dent in ticket sales. 

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Ariella
Ariella
11/24/2017 10:15:48 AM
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Re: Paramount launches 3D on your head
<The prie cannot be higher than the cost of going to the movie theater or they will lose the market they are trying to capture.>

@freehe I'm not sure they'd be bound by that. I know that some movie theaters charge more for the 3D experience than for the same movie without the 3D. Also you pay more to see a movie on an Imax screen than on a standard screen. Some people are quite willing to pay a premium price for a premium experience. If it were not for that fact, everyone would always fly coach and never upgrade to business or first class.

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freehe
freehe
11/24/2017 11:52:39 AM
User Rank
Platinum
Re: Paramount launches 3D on your head
@Ariella, I see you point. It makes sense. They would lose me as a customer because I think it costs too much to go to the movies so I don't want to pay or want my parther to pay more money than today's cost.

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Ariella
Ariella
11/24/2017 12:07:59 PM
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Author
Re: Paramount launches 3D on your head
@freehe Sure some people don't want to pay more. I know someone who looks for the cheapest theater and foregoes the 3D experience to save on the ticket price.

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mpouraryan
mpouraryan
11/24/2017 3:12:48 PM
User Rank
Platinum
Re: Paramount launches 3D on your head
As I read this through, I saw as a "Nice to Have"--It will be interesting to see how much tracition it will have no doubt.   

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